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Duck Head Game Day Tour | Rogers
November 1 @ 10:00 am - 6:00 pm
Join the WB team as we welcome our friends from Duck Head into the Rogers shop to showcase their newest products.
About Duck Head:
In 1865, Civil War veterans George and Joe O’Bryan had an idea – repurpose surplus army tent material to make work pants. Supplies were scarce throughout the South. Their product couldn’t fail. Enduring quality wasn’t a principle, it was a necessity. The brothers were avid outdoorsmen so the heavy canvas material, also known as “Duck,” felt right as their company moniker. After failed attempts to register “Duck” with the U.S. Trademark Office, they added “Head” and the legendary brand, complete with a mallard logo, was born. O’Bryan Bros. operated into the 20th century producing various work clothing such as overalls and denim jackets under the Duck Head/O’Bryan Bros. label. Their production was held in such high regard that the government contracted their services to make soldier uniforms for WWII.
In 1978, Duck Head again took a chance on surplus fabric buying 10,000 yards of 100% cotton fabric from a local mill. Polyester was king, so no one wanted the cotton twill known as “chino”. The VP of Sales, Dave Baseheart, researched an original pattern and applied the gold mallard logo over the back pocket. Baseheart’s first sales call took him to Oxford, Mississippi where Duck Head was quickly discovered by students at Ole Miss. The Duck Head we know today took off from there to become a southern cultural icon. The rest is history.
Today’s Duck Head is future-facing while drawing inspiration from our rich heritage. As stewards of a 150+ year old brand, we remain true to our roots by producing garments of enduring quality, functionality, style, and value without compromise. Thank you for sharing in this remarkable experience known as Duck Head. Join the revival.
We’ll be kicking things off at 10:00 AM, so stop by during the day to view the full selection.